Thursday, May 20, 2010

More Creativity


Here's a couple creative people and what they did:


Matt Moman works in the plastic flower business. At a trade show he saw a bunch of lemons and limes that looked very real. A few days later he is sipping a beer and an idea hits him so he went for it. He used the fake limes to create a bottle opener with a magnet inside so it sticks to the fridge. Once the product is ready to go he then pitches it to Grupo Modelo (the company behind Corona beer) and they loved it. This cool little bottle opener is now going to make millions for him and the beer company, all from a simple idea that he decided to go for.


Mary Zeiff was a 1st grade teacher. She was frustrated by all the negative T-shirts she would see her students wearing ("Spoiled Brat" or "I'm with stupid"). She was sure these were not the kind of things happy kids are thinking. So she created her own shirts. She asked her students what they would put on a shirt and they came up with things like "First grade rocks!" and "I love mommy!". Well the shirts have taken off and the concept has grown. Through her website kids can submit their shirt designs and customers vote on their favorites. Winners get their shirt added to the inventory and they get 3% of the profits from the shirt, another 3% then goes to a charity of the designer's choice. Very cool idea and what an awesome thing for young kids to participate in. You can check out the website here.


I got these two stories from Entrepreneur magazine.


Have you heard anything creative lately?

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